Champs is a modern retail concept bringing only the finest cuts of meat to a backyard near you. With a focus on flavor and commitment to convenience, their vacuum-sealed, grab-and-go products ensure the freshest meal every time. MDR created a winning brand that embodies the passion of the founders and pride of every grill enthusiast to help Champs deliver for the flavor win. We developed everything from brand identity and website to store signage, POP and interior buildout.