Connecting with consumers The power of a cooperative Client NEC Retail Since 2000 Insight NEC Retail became the only not-for-profit customer owned retail electric provider in the State of Texas when they chose to enter the retail electricity market. As a cooperative NEC Retail can offer huge benefits to its…
MOVING PEOPLE The revival of a very public brand CLIENT Corpus Christi Regional Transportation Authority SINCE 1986 INSIGHT CCRTA is one of the largest public transportation systems in Texas with over 6 million riders annually. Their brand is their bus so we updated their 25 year old identity from the…
TEXAS. ISLAND STYLE. Creating a true destination CLIENT Port Aransas Chamber & Tourist Bureau SINCE 2006 INSIGHT How do we even begin to describe Port Aransas? Let’s just say it’s a funky, quirky and eclectic little beach town that also happens to be wildly popular with sun-loving tourists of all…
A MAJOR MAKEOVER The digital overhaul of a global brand CLIENT Farouk Systems, Inc. (CHI® Biosilk®) SINCE 2010 INSIGHT Maker of popular household brands like CHI® Biosilk® and Sunglitz®, this uber popular, world-wide company reached out to mdr to lead the digital overhaul of farouk.com. MDR led the team that…
MAMMOTH RESULTS Capturing the excitement of a national landmark CLIENT USS LEXINGTON SINCE 1992 INSIGHT The perfect example of how longterm relationships grow stronger brands. MDR not only played a major role in the acquisition of this World War II Era Aircraft Carrier, but we continue be sell the excitement…
